CoolData blog

28 December 2010

How you can make a difference, right now, where you are, and online

Filed under: Uncategorized — kevinmacdonell @ 12:23 pm

It’s been a remarkable year for my wife and me, and for CoolData. This blog, just over a year old, has been a point of connection for me and others sharing thoughts about new data-oriented tools for nonprofit fundraising. It’s been a lot of fun.

I have something to ask you.

Please consider making one final donation before the clock runs out on December 31. I know there’s a cause out there that holds meaning for you, and for which your online gift will make a much-needed difference.

If you don’t already have a specific charity in mind, I urge you to give a gift to the CanAssist African Relief Trust. CanAssist is a registered charity that assists impoverished communities by providing funding for small, sustainable, capital projects related to health, education, water and sanitation so as to improve the quality of life and health and raise the standard of living.

On the CanAssist webpage, scroll down a little bit and click on the button to donate online right now. In minutes you’ll have your charitable tax receipt for 2010 (good for both Canadian AND American donors) emailed to you. It doesn’t get any easier.

Since its inception in April 2008, this small, local charity has transferred $112,500 to projects in East Africa. In addition to its other current partner projects, CanAssist African Relief has a couple of new projects they are developing that involve a rural clinic in northwest Uganda and an adult literacy centre in Kenya.

Through the generosity of a donor, who has covered all of the charity’s administrative costs, 100% of your donation goes to support one of CanAssist’s projects.

Why this charity? It’s a personal connection. My sister-in-law Suzanne and her partner Virginia live in Kingston, Ontario, where two local doctors founded CanAssist. In February Sue and Ginny will be doing some volunteer work with a school and women’s group in Kenya on the shores of Lake Victoria. There is a research station there where they can live for two weeks or so while they see what can be done.

Sue and Ginny say they’re really impressed by the work CanAssist does, supporting the development goals of people in the communities they work in. That’s good enough for me.

To find out more about CanAssist and to make your donation, visit their website.

If CanAssist doesn’t interest you, then take a moment to consider what charity YOU have a personal connection with, besides the one you work for. I think it’s exciting that technology allows any charity, large or small, to connect with people who are in a giving frame of mind in these key final hours of the year. Somewhere out there is a charity just for you, whether it’s doing work in your neighbourhood or in a distant village you will never see.

Choose wisely, but do choose. And give generously!

Happy New Year to you.



  1. Nice thoughts Kevin. I couldn’t agree more. We already have a couple of charities that we choose to support but because of you I’m looking up CanAssist. You already made a difference.

    Comment by Doug G. — 28 December 2010 @ 3:06 pm

  2. Thanks for the sincere, clear ask. As others, I have charities that I support with my meager dispensable income – but, I’m happy to help in your honor.

    Comment by jacob campbell — 29 December 2010 @ 1:43 pm

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