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	<title>CoolData blog</title>
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	<description>Analytics, predictive modeling and related cool data stuff for fundraising in higher education</description>
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		<title>CoolData blog</title>
		<link>http://cooldata.wordpress.com</link>
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		<item>
		<title>More mistakes I&#8217;ve made</title>
		<link>http://cooldata.wordpress.com/2012/01/26/more-mistakes-ive-made/</link>
		<comments>http://cooldata.wordpress.com/2012/01/26/more-mistakes-ive-made/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 17:38:12 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Best practices]]></category>
		<category><![CDATA[Peter Wylie]]></category>
		<category><![CDATA[Pitfalls]]></category>
		<category><![CDATA[Validation]]></category>
		<category><![CDATA[data analysis]]></category>
		<category><![CDATA[mistakes]]></category>
		<category><![CDATA[predictive modeling]]></category>
		<category><![CDATA[regression]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2780</guid>
		<description><![CDATA[A while back I wrote a couple of posts about mistakes I&#8217;ve made in data mining and predictive modelling. (See Four mistakes I have made and When your predictive model sucks.) Today I&#8217;m pleased to point out a brand new one. The last days of work leading up to Christmas had me evaluating my new-donor [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2780&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">kevinmacdonell</media:title>
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			<media:title type="html">old score</media:title>
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			<media:title type="html">new score</media:title>
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		<title>Address updates and affinity: Consider the source</title>
		<link>http://cooldata.wordpress.com/2012/01/16/address-updates-and-affinity-consider-the-source/</link>
		<comments>http://cooldata.wordpress.com/2012/01/16/address-updates-and-affinity-consider-the-source/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 17:03:16 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Correlation]]></category>
		<category><![CDATA[Predictor variables]]></category>
		<category><![CDATA[skeptics]]></category>
		<category><![CDATA[address updates]]></category>
		<category><![CDATA[Alumni]]></category>
		<category><![CDATA[NCOA]]></category>
		<category><![CDATA[variables]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2749</guid>
		<description><![CDATA[Some of the best predictors in my models are related to the presence or absence of phone numbers and addresses. For example, the presence of a business phone is usually a highly significant predictor of giving. As well, a count of either phone or address updates present in the database is also highly correlated with [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2749&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://cooldata.wordpress.com/2012/01/16/address-updates-and-affinity-consider-the-source/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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			<media:title type="html">kevinmacdonell</media:title>
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		<title>The data-driven organization: Know any?</title>
		<link>http://cooldata.wordpress.com/2012/01/11/the-data-driven-organization-know-any/</link>
		<comments>http://cooldata.wordpress.com/2012/01/11/the-data-driven-organization-know-any/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 15:59:35 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Book]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2805</guid>
		<description><![CDATA[I was chatting with Peter Wylie the other day, which we do from time to time, since we are, after all, collaborating on a book which we hope to finish writing in the coming months. The book is about how to bring our institutions, nonprofits, development and advancement offices into the data-driven decision making age. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2805&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>5</slash:comments>
	
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		<title>Look inside first</title>
		<link>http://cooldata.wordpress.com/2012/01/04/look-inside-first/</link>
		<comments>http://cooldata.wordpress.com/2012/01/04/look-inside-first/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 12:41:14 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[External data]]></category>
		<category><![CDATA[external sources]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2797</guid>
		<description><![CDATA[During a panel discussion on the second day of last October&#8217;s DRIVE conference, one of the panel members mentioned that it’s possible to learn which of your constituents have &#8220;liked&#8221; your fan page on FaceBook. The mechanics of it went over my head &#8212; I don&#8217;t recall if it involved developing an application or scraping [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2797&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>Why I love work</title>
		<link>http://cooldata.wordpress.com/2011/12/22/why-i-love-work/</link>
		<comments>http://cooldata.wordpress.com/2011/12/22/why-i-love-work/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 18:12:04 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Training / Professional Development]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2785</guid>
		<description><![CDATA[It&#8217;s so hard to get anything finished this time of year. As the holidays get closer, I get more distracted and feeling unwell from eating too much sugar. I&#8217;ve got more than a dozen draft posts queued up &#8212; some are rather meaty and nearly ready to publish, but I just haven&#8217;t gotten up the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2785&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://cooldata.wordpress.com/2011/12/22/why-i-love-work/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">kevinmacdonell</media:title>
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		<title>Finding connections to your major gift prospects in your data</title>
		<link>http://cooldata.wordpress.com/2011/12/13/finding-connections-to-your-major-gift-prospects-in-your-data/</link>
		<comments>http://cooldata.wordpress.com/2011/12/13/finding-connections-to-your-major-gift-prospects-in-your-data/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 09:59:38 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Coolness]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[Prospect identification]]></category>
		<category><![CDATA[Relationship mapping]]></category>
		<category><![CDATA[advancement services]]></category>
		<category><![CDATA[connections]]></category>
		<category><![CDATA[cool]]></category>
		<category><![CDATA[Erich Preisendorfer]]></category>
		<category><![CDATA[prospect researchers]]></category>
		<category><![CDATA[prospects]]></category>
		<category><![CDATA[report]]></category>
		<category><![CDATA[University of New Hampshire]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2765</guid>
		<description><![CDATA[Guest post by Erich Preisendorfer, Associate Director, Business Intelligence, Advancement Services, University of New Hampshire (Thanks to Erich for this guest post, which touches on something a lot of prospect researchers are interested in: mapping relationships to prospects in their database. Actually, this work is more exciting than that, because it actually helps people find connections [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2765&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://cooldata.wordpress.com/2011/12/13/finding-connections-to-your-major-gift-prospects-in-your-data/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">kevinmacdonell</media:title>
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		<item>
		<title>Add life to numbers with Excel colour scales</title>
		<link>http://cooldata.wordpress.com/2011/11/17/add-life-to-numbers-with-excel-colour-scales/</link>
		<comments>http://cooldata.wordpress.com/2011/11/17/add-life-to-numbers-with-excel-colour-scales/#comments</comments>
		<pubDate>Thu, 17 Nov 2011 11:21:35 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Excel]]></category>
		<category><![CDATA[Fun]]></category>
		<category><![CDATA[Visualization]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2692</guid>
		<description><![CDATA[For telling a story with data nothing beats a good visualization, which for most of us means a chart, usually created in Excel. Sometimes the situation seems to call for including the data in table format as well. You may include it after the chart, or throw it into an appendix; either way, you&#8217;re creating [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2692&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://cooldata.wordpress.com/2011/11/17/add-life-to-numbers-with-excel-colour-scales/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">kevinmacdonell</media:title>
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			<media:title type="html">chartnocolour</media:title>
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			<media:title type="html">chart2redwhite</media:title>
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		<item>
		<title>DRIVE Conference presentations now online</title>
		<link>http://cooldata.wordpress.com/2011/11/16/drive-conference-presentations-now-online/</link>
		<comments>http://cooldata.wordpress.com/2011/11/16/drive-conference-presentations-now-online/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 10:10:18 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Training / Professional Development]]></category>
		<category><![CDATA[DRIVE Conference]]></category>
		<category><![CDATA[presentations]]></category>
		<category><![CDATA[Seattle]]></category>
		<category><![CDATA[University of Washington]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2715</guid>
		<description><![CDATA[On October 26-27, a sellout crowd gathered in downtown Seattle for the inaugural Data, Reporting, Information and Visualization Exchange (DRIVE). Conference hosts at the University of Washington have created a new website for DRIVE at http://sites.google.com/a/uw.edu/drive where you can freely view all the sessions from DRIVE 2011 (including one by yours truly). The community that they’ve started to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2715&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://cooldata.wordpress.com/2011/11/16/drive-conference-presentations-now-online/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">kevinmacdonell</media:title>
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		<item>
		<title>An opportunity not to screw up</title>
		<link>http://cooldata.wordpress.com/2011/11/08/an-opportunity-not-to-screw-up/</link>
		<comments>http://cooldata.wordpress.com/2011/11/08/an-opportunity-not-to-screw-up/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 17:18:26 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[predictive analytics]]></category>
		<category><![CDATA[Private sector]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2675</guid>
		<description><![CDATA[It’s taken me a while to catch my breath after my recent return from Seattle, where I attended the inaugural DRIVE Conference, hosted by the University of Washington on Oct 26-27. DRIVE stands for Data, Reporting, Information and Visualization Exchange, which gives you an idea how diverse the group of 80 or 90 attendees was. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2675&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://cooldata.wordpress.com/2011/11/08/an-opportunity-not-to-screw-up/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">kevinmacdonell</media:title>
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		<title>DRIVE-ing to the coast</title>
		<link>http://cooldata.wordpress.com/2011/10/24/drive-ing-to-the-coast/</link>
		<comments>http://cooldata.wordpress.com/2011/10/24/drive-ing-to-the-coast/#comments</comments>
		<pubDate>Mon, 24 Oct 2011 14:34:51 +0000</pubDate>
		<dc:creator>kevinmacdonell</dc:creator>
				<category><![CDATA[Training / Professional Development]]></category>

		<guid isPermaLink="false">http://cooldata.wordpress.com/?p=2659</guid>
		<description><![CDATA[I’m about to head to the airport for a day&#8217;s travel across the continent to Seattle. The occasion is the inaugural D.R.I.V.E. conference, Oct 26-27. DRIVE stands for Data, Reporting, Information and Visualization Exchange, and I will present a session on the nature of data used for predictive modeling. The general message is that although [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=cooldata.wordpress.com&amp;blog=10789764&amp;post=2659&amp;subd=cooldata&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://cooldata.wordpress.com/2011/10/24/drive-ing-to-the-coast/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
	
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